www.narvinta.com

When we first get on the internet we are told that there is
a lot of advertising available. If you are starting a work
at home business the first thing you come come across is
get free classified advertising. Well there are two kinds
of Classified advertising paid and free. Of course we all
would like to get it free.

As they say you get what you pay for and in Work at home
business that is certainly the truth. Will you get a lot of
traffic with free classified ads? Well my experiences is
no. I see free classified ads as a come on for you to buy
“PAID” classified ads. I never got any traffic with free
classified ads.

The question then become do “PAID” classified ads work. The
Answer is yes you can get traffic with paid classifieds,
but be careful because what you want is “TARGETED TRAFFIC”.
Targeted traffic is traffic from people that are interested
in your product. There are may people that guarantee you
traffic for a price. But if it is not targeted it does you
no good. Well why would people visit your website if they
are not interested in your product? Because they get paid
to visit web sites.

Here is how that works. A promoter advertises that he will
pay for people to surf the net and click on ads. He pays
say 2 cents per click. Many people will do that and spend
their time clicking ads—traffic. The same promoter will
advertise he can get you guaranteed traffic. He charges you
10 cents per click. You get a lot of hits but no sales for
your Work at Home business. It was not people interested in
your product, they were interested in the 2 cents. The
promoter makes an 8 cent profit.

Does this mean Paid Classifieds do not work. No! It means
if you are going to advertise with classifieds be careful.
Make sure the traffic is targeted traffic that is looking
for your product. There are people out there that sell that
type of traffic. Do some research on the internet and by
all means start small and test. It can payoff but it
requires a little work.

Al Villa is a retired Judge and internet entrepreneur. He loves to write articles and you can use them as free content provded you include the whole article and this resource box with this hot link: Al Work At Home

Share This

Classified advertising is a form of advertising that many new business owners overlook. With today’s shift in advertising from off-line and online there’s never been a better time to use his valuable marketing tool.

Correctly applied classified ads can yield the most exposure to your product in any of available online. When improperly used however a classified ad can be a tremendous waste of money.

To be a success with classified ads and any off-line advertisements it’s absolutely critical to keep the four key components of direct marketing in mind at all times. The four components are the marketing message, the marketing target, the marketing vehicle and the marketing frequency.

It’s not enough to find the best advertising deal possible while getting your advertisement in front of the eyes of as many people as possible. To run a successful marketing campaign you must always consider what drives your customer to buy. Simply put you must always seek to deliver the right message to the right person in the right place at the right time for best results.

The four components: The marketing message,the marketing target, the marketing vehicle and the frequency and timing.

You’ll have the greatest advertising success when you know what you’re marketing, and to whom. Knowing what to market will be the foundation of your message and who you market to, is the marketing target. You will need a way to get that message to the target marketing vehicle and you must do it often enough to cause a response.

When you follow these rules it will be much easier to determine why your response rates aren’t high enough. It could be due to you making the wrong offer, or targeting people who aren’t interested in purchasing your product. It could be you’re putting your message were the target market will not see it, or you’re not doing it often enough.

When it comes to analyzing what could be wrong with your advertisement you can see the importance of the four components mentioned above. Realizing your products marketing potential can only be realized by using thorough market research of your past and potential customers. Once you have successfully determined what prompts the most likely customer to purchase, you can frame your advertising message to meet them.

Matt Sherborne is the Author of Get Rich Trading E-Currency and Explode Your Ad. You can visit his advertising blog here: Best Advertising Advice For information on the best Myspace tools visit: http://www.myspacereviews.com

Share This